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RARE ENCOUNTERS... — RARE Encounters

Chapter 10: FORD CITY A True Underdog Story...

RARE Encounters

Chapter 10: FORD CITY A True Underdog Story...

Collaborators: Sydney Taylor, Tribal Printing Project: Model T Neigbourhoodie/Model Tee Communi-tee Ford Model T assembly line in 1924 - picture from The Windsor Star You can't celebrate Windsor without a Ford City tribute. Windsor's rich automotive roots have helped shape Windsor into what it is today. This is all thanks to the Ford Motor Company and the Model T. In addition to the automotive influence, Ford City has also had a major role in influencing labour regulations in Canada. The Ford strike of 1945 saw 14,000 members of UAW Local 200 take to the picket line for an unprecedented 99...

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Chapter 2: RARE x WEtech: An Encounter of Heroic Proportions

RARE Encounters

Chapter 2: RARE x WEtech: An Encounter of Heroic Proportions

Collaborators: WEtech Alliance (Designer: John-Marc Vachon) Event: Mashable Social Media Day (#SMDay) - June 30, 2016 Project: "#YQG Love" Those that are familiar with WEtech Alliance know that their dedication to the development of Windsor knows no bounds... In short, their focus is to "build a regional technology community that fosters entrepreneurship, innovation and collaboration...".  Their vision (presumably of the X-ray kind -- this will make sense later. Keep reading) is right in-line with what we do. So naturally, when they reached out to us with an idea to collaborate for Mashable's 7th-annual Social Media Day (#SMDay), our Spidey-senses were tingling (once again, keep...

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Chapter 1: "The Feather Hat"

RARE Encounters

Chapter 1: "The Feather Hat"

Collaborators: Tribal Printing/Dark Roast Digital Project: "The Feather Hat" We wanted our very first design to be special. "The Feather Hat" was a vision I had even before I decided to start a local apparel company. Before RARE, I can remember sitting around with friends (over some wobbly-pops) and spit-balling ideas about the various types of local businesses we would like to open. We discussed the usual ideas such as: bars, restaurants, cafes, etc. Throughout these brain-storming sessions I always said that if I were to open a local business, I'd incorporate the Feather Hat into it somehow - a truly recognizable symbol...

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